13 New E-Commerce Books for Fall 2022

Here’s a bunch of new ecommerce books for the fall. There are titles in social media marketing, international e-commerce, launching a side hustle, creating demand, finding an online audience, growing a startup, and many more titles about building a brand.

I compiled this list using Amazon. From the “Books” category on Amazon, I chose “Business and Money”. Then I chose the “Operations and Infrastructure” subcategory and I chose “E-commerce”. Next, I chose titles from that pool based on customer reviews and their relationship to online selling. In addition, I chose some titles from the subcategory “Business Development and Entrepreneurship”.

New e-commerce books

Hangry: The Startup Journey by Mike Evans

Snapshot from the book

hang up

“Hangry” is the story of how Grubhub founder Mike Evans started and developed the multi-billion dollar delivery company. Initially, as a programmer, he created an app to determine which restaurants would deliver late-night pizza to his apartment. “Hangry” follows the gradual rise of this disruptive business, including lessons for entrepreneurs and startups to avoid the many pitfalls and failures in the marketplace. hardcover $26.10; Kindle $14.99.

Tao Ali Baba: Inside the Chinese Digital Giant That’s Changing the World Written by Brian A

snapshot of the book,

Tao Ali Baba

The film “The Tao of Alibaba” deals with the secret sauce of the Chinese e-commerce giant. Explore the management philosophy, spirit and spirit that has enabled Alibaba to weather tough times and setbacks, and continue to achieve a common mission. Learn how to align your business with performance maximization tools to ensure its success, guide your project to impact your community, and position your organization toward purpose and impact. hardcover $29.00; Kindle $17.99.

Do B2B Better: Driving Growth Through Game Changing Customer Experience By Jim Tencher and Daniel Futer

Snapshot from the book

Do B2B Better

Do B2B Better shows businesses how to develop a superior customer experience to drive growth. Exploring a model called Flywheel Loyalty to Customer Experience, Do B2B Better shares stories of successful customer experience programs from major B2B companies, including Dow, Hagerty and UKG. Discover what distinguishes top performers, and learn how to deliver customer experiences to drive your company’s growth. hardcover $29.00; Kindle $17.99.

Brand mysticism: Cultivating creativity and satisfying your audience By Stephen Grass and Aaron Goldfarb

snapshot of the book,

Brand mysticism

Brand Mysticism by Stephen Grass, the marketing mastermind behind Hendrick’s Gin, explores how to build an authentic, enduring and lovable brand. This book guides you through the steps needed to channel entrepreneurship into a brand, business, and creative practice. hardcover $28.00; Kindle $14.99.

The Power of Scarcity: Leveraging Urgency and Demand to Influence Customer Decisions by Mindy Weinstein

snapshot of the book,

The power of rarity

The Power of Scarcity demonstrates how to increase revenue and grow a business using the powerful concept of scarcity. Explore marketing and psychology to learn how to use scarcity to increase sales, win negotiations, and excite work, community developmentBuilding customer loyalty and more. Gain a deeper understanding of why and how scarcity works in business, and how different types of scarcity messages affect our brains. hardcover $28.00; Kindle $26.60.

The Brand Book: An Insider’s Guide to Building Brand for Companies and Organizations by Daryl Fielding

Screenshot from the book.

Brand book

The Brand Book is a practical guide to developing a brand. Review real-world examples and case studies from high profile brand campaigns to support best tactics. Get templates and checklists to help develop your own brand. paperback $19.99; Kindle $10.99.

#Share: Build a social word of mouth by Natalie T Wood and Carolyn K. muñoz

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“#Share” examines the social impact of word of mouth. Explore the company’s successes and academic research to create social media content that speaks your brand’s voice, stimulates engagement, encourages users to participate, and adheres to industry and federal guidelines. paperback $26.99; Kindle $17.99.

Brand That Means Business: How to Build Lasting Connections Between Brands, Consumers, and Markets By Matt Johnson and Tessa Misiaczyk

snapshot of the book,

The brand that means business

Branding That Means Business is a how-to guide on how to build, maintain and grow a brand. Learn how to create, maintain and operate your brand to connect with consumers. Explore psychology, sociology, anthropology, and literature to differentiate your product and make consumers love it. hardcover $27.00; Kindle $17.99.

Human-Driven Experience: The Battle of Trust in the Digital Age by Robert Harles

snapshot of the book,

human-driven experience

Human-Driven Experience explores how to capture consumers’ attention when they have little tolerance for inauthenticity. Learn to understand the consumer landscape that has been turned upside down by digital technologies. Discover strategies to create holistic digital experiences and marketing campaigns that resonate with users, and outperform non-authentic content from established brands. Hardcover $39.95.

How to Build an Online Audience: A practical and straightforward guide to building an online audience without paying for advertising by Patrick Morgan

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How to build an online audience

“How to Build an Online Audience” is a step-by-step guide to building an audience on social media, growing your email list, and increasing traffic to a website. Learn the principles of building an online audience. Find out why things spread and how to write viral posts. Gain the skills and confidence to build an audience on Facebook, Twitter, and more. Kindle $9.99.

Make It in America: How International Companies and Entrepreneurs Can Successfully Enter and Expand in US Markets by Matthew Lee Sawyer

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Do it in America

“Make It in America” ​​is a guide for foreign entrepreneurs and international companies who want to enter the US market. Get valuable tools and practical advice on various topics, including marketing, finance, legal and tax requirements, intellectual property protection, working with Americans, and navigating the immigration system. Hardcover $30.00.

The Digital Selling Guide: Increase your sales by engaging, finding, and converting customers the way they buy today by Bill Stent

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digital selling guide

The Digital Selling Guide helps marketers and businesses to completely rethink their sales approach and adapt to today’s virtual marketplace. Explore customer psychology and buying behavior in the new digital world first. Learn how to create a file magnetic personal brand Attracts customers. Find and create new opportunities through external exploration. Write articles, emails, and social media posts that motivate the customer to take action. Turn customer conversations into sales and revenue opportunities. hardcover $28.00; Kindle $21.49.

Preparing for the Future: The Four Paths to Capturing Digital Value By Stephanie L Warner, Peter Weil and Ina M. Sebastian

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The future is ready

Prepare for the Future is a research-based guide compiled from data from more than 1,000 companies, detailing a four-track framework to help companies compete and excel in the digital economy. Follow case studies and analytics to help companies benchmark themselves against the best performance and transform their businesses into the modern era. hardcover $30.00; Kindle $14.99.

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